It is absolutely still a seller's market when we consider the prices our listings are attracting in the month of June. So far this month we have multiple clients receiving full-price offers and other clients receiving offers for more than $30,000, $50,000, and even $65,000 above the list.

Prices are still rising in Dane County, but at a slower pace compared to the first few months of the year. If you're hoping to sell your home, condo, or investment property this year, please reach out to us for a planning session and an insightful view of the market. We're here to help you make good decisions in 2022, and over the long run, too. 

Many of our friends have questions about cosmetic updates and which ones offer the best return on investment. Right now we're helping a lot of people choose which updates to make and which professionals to hire (like color consultants, design consultants, painters, handymen, flooring companies, yard care companies, and the like). For other clients we're actually coordinating their cosmetic work for them as they prepare to sell. 

What questions do you have about real estate and what work do you need to get done? 

We would love to be a resource for you whenever you need guidance and support. Just reach out to your favorite Mad City Dream Homes realtor whenever you have any real estate questions or need any real estate help. We're always available

Our friends Lynn and Paul were excited for their next stage in life. They had just put in an offer on their new dream home, and they were eager to enjoy lake living and the warmer temps down south. But they had 25 years of family possessions to sort through, and they needed guidance on how to make their home sale and their move to this beautiful new setting happen.

How it all came together

So Dan paid Lynn and Paul a visit, and together they created a plan and quickly sprang into action. First, Dan completed his market analysis and customized his marketing plan for the home. Then he connected Paul and Lynn with Debbie Lea and Shelley Lazzareschi to begin the staging process. Grant Priehs was called upon to address a few cosmetic updates, and A1

We often talk about the power of staging and the value that we put on making homes picture-ready! But sometimes it just isn’t possible to leave furniture and other decor in a property for the sale. In these situations we often utilize virtual staging, which involves adding these items into a digital photograph using a computer program. 

Our very own photographer and graphic designer, Tracy Kapela, uses her expertise and keen eye for detail to help prospective buyers visualize what a home could look like if it was occupied, in a very stylish way. 

Check out the difference in this before and after photo -- from stark to spectacular!

We upload the vacant photos next to the virtually staged images to give buyers both perspectives when

At a time when so many realtors are blending in with the crowd, there are still a few professionals in the world of real estate who remain priceless to their clients. And Maureen Moran is certainly one of them. How is it that so many clients have come to love and appreciate Maureen?

It’s because Maureen is a consummate professional who also genuinely cares about the needs and concerns of her clients.

That’s the only conclusion we come to as we peruse the dozens of online reviews that have been submitted by Maureen’s clientele. Professionalism and personal care are the two constant themes that run throughout her clients’ commentary, the two main ingredients in Maureen's secret sauce.

Are professionalism and personal attention important to you as

If you're in need of a realtor who will help you transform your home into a beautiful, showcase listing, then Shelley Lazzareschi is your agent. Working alongside the amazing Debbie Lea, Shelley has earned a reputation for generously sharing her staging expertise with her home-selling clients. And just as generous, Shelley shares her expertise with all of us on the Mad City Dream Homes team. 

The results are eye-popping photos like the ones below. And it's photos like these that attract and motivate buyers to write some really sweet offers. Here are just a few of our favorite listing photos from Shelley's home staging portfolio. 

Staging by Shelley Lazzareschi

At Mad City Dream Homes, sharing our expertise is what

Almost certainly, you can earn a nice return on your investment by selling your home in 2022. But how do you earn an amazing return on your investment? Really, it depends a lot on how much your realtor (or realtor team) invests in you. 

Three ways a professional invests in you:

1) Investment of time and attention

We’re big believers in taking a proactive approach to your sale, which usually begins a few months before your home hits the market. We do this by helping you stage and prepare your home so it pops for your ideal buyer. We help you understand your market and price your listing to generate immediate traffic. And of course we collaborate with you on a negotiation strategy that rewards you with a wonderful return on your investment.  

The number of real estate agents is sky-rocketing in Wisconsin. According to the National Association of Realtors, realtor membership in our state has grown by 43% over the last 9 years. With just over 90,000 sales in the state last year, this means there were about 5 sales per agent in 2021. 

Putting the numbers in perspective 

While the average realtor serves about 5 clients in a year, our team members averaged 25 clients served in 2021.

Does serving more people necessarily correlate with providing better service? We don't think so. But if you were to ask any member of our team, they would tell you that serving more clients comes directly from our full-time commitment to our profession. In other words, because we're fully-committed to our

Amazing things happen for our clients when everyone does their part to contribute to a successful sale, and Chris Venden's recent listing in Fitchburg offers another excellent example.

It all began with the right plan.

Chris's customized marketing plan included professional staging by Debbie Lea, professional photography and aerial photography, and professional video and aerial video -- among many other elements. Then Tracy Kapela from our marketing team contributed the floor plan and home brochure. When the home hit the market, Chris's plan worked to perfection, attracting multiple offers, and one buyer in particular who was willing to write a very clean offer and for an incredible price. 

Do you have high expectations for your home or condo

We LOVE helping you create a beautiful listing. When all is said and done, we want you to feel proud of your presentation and feel a sense of excitement when your property makes its splash on the open market. 

Alan Feder's recent listing at the historic Das Kronenberg Condominiums offers an excellent example. Great planning and teamwork were the keys to success for this condo -- which received 7 competitive offers and is selling for an amazing price. 

It all began with staging

Alan and Shelley Lazzareschi staged the condo beautifully, which allowed Tracy Kapela to perform her magic with her camera. Tracy also created the floor plan and marketing materials that highlighted the key features of the condominium and the history of the property.