Somewhere along the way it became a best practice in our industry to invest a significant amount of our time into social media, and to measure ourselves based on our number of followers, likes, and views.
But if we're honest with ourselves, most of us don't enjoy the 24/7 self-promotion. It feels more than a little forced. And yet we do it anyway. The pressure to post is powerful and real.
Fortunately we do have a better and more rewarding way forward from here: We can spend less time posting on social media and make helping others our primary focus instead. Be a professional who serves others, and serve in a manner that's true to our values and beliefs.
The path forward isn’t easy, but it’s 100 percent worth the effort. Slowly but surely, day
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