Thinking of selling your Madison home or condo? It's a seller's market this year and prices are rising. With lower inventories and increased demand, many Madison area sellers are learning they can win back much of their equity that was lost during the real estate downturn.
So how can you knock your sale out of the park? Below are 5 ways you can maximize your selling price in this year's market. The first two tips focus on market analysis. The last three tips involve specific marketing strategies.
5 Tips for Selling at a High Market Price
- Know the months of inventory in your neighborhood. Your listing agent can assist you with this when he performs your market analysis for you. Neighborhoods with low months of inventory are prime locations for

The pendulum has swung for Madison real estate. It's a seller's market this year. Many Madison listings are receiving multiple competing offers. Homes and condos are selling quickly. And they're selling for higher prices.
We posted earlier this year how Downtown Madison condo prices were set to rise in 2013. As we make our way into the Spring buying season, we are in fact seeing prices rise in many areas of Madison, and especially downtown. The inventory of condos for sale in Downtown Madison is much lower than in previous years, and sales are up significantly. Consider these numbers for the first 3 months of 2013 which come from our review of data from the South Central Wisconsin MLS:
The 2013 Wisconsin Film Festival takes place from April 11th to the 18th at the Sundance Cinema on Madison's near west side and at various venues in Downtown Madison. Believe it or not, this year marks the 15th anniversary of the festival, which has quickly become one of Madison's signature annual events.
Thinking of building a new home in Madison, Wisconsin? You're not alone. Housing starts in the Madison area are up by more than 75% through the first two months of 2013. And we see the trend toward more home-building continuing throughout the year.