Preparing for a successful home sale

Posted by Dan Miller, REALTOR on Thursday, July 11th, 2019 at 6:25am.

We're excited for our new listing on Madison's west side, which will be made available for showings very soon. This listing has actually been in the works for a long, long time. It all started almost 4 years ago when we hired a photographer to capture exterior photos of the property. We knew we'd use the photos someday - we weren't sure when - so we collected some nice exterior pictures on a beautiful summer day. 

proactively planning for your home sale

Working proactively for a successful listing

We're optimistic our clients will experience a successful sale due to all of the great work they've been putting into their listing. Here are a few of the things we've been working on together over the last few months and years. 

  • First, we've been keeping our clients up-to-date on the evolving real estate market and the market value of their home. Our clients have been receiving all of the information they need in order to price their home properly for the current market. 
  • Our clients have also been consulting extensively with our stager, Debbie Lea. Debbie has created a staging plan for their listing and has recommended a few minor cosmetic improvements which significantly increase the market value of their property.  
  • While our clients have been working on their staging plan and cosmetic updates, our team has been working on a number of other items. For example, we've taken photos of the property's exterior and gathered photos of the local parks, schools, and neighborhood pool. We've had the home professionally measured and have created a floor plan for the property. We've also created a listing in the MLS and have used the listing to launch an aggressive "coming soon" marketing campaign.  

The early results are in

Although the property isn't available for showings just yet, our clients already have 7 buyers scheduled for property tours in the next few days - in addition to our upcoming open house. All of our advanced planning, collaboration, and coming soon marketing are beginning to pay dividends for our clients. And it all started almost 4 years ago - with a handshake, a plan, and a great working relationship. 

Do you have a friend or family member with a real estate need and who prefers to do business on a handshake? Please have them contact us. At Mad City Dream Homes, we don't lock clients into long listing contracts and long buyer agency agreements. We emphasize collaboration and doing what it takes to help our clients reach their real estate goals. To learn more about our approach to real estate, check out this article for some recent examples of how we routinely go the extra mile for our home-selling clients. 

This article is published courtesy of:
Dan Miller, REALTOR
Mad City Dream Homes & RE/MAX Preferred
610 Junction Road #205, Madison, WI, 53717

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