At Mad City Dream Homes we have a clear set of home-selling philosophies. Here's a quick intro to our approach. 

(photo by Step Inside Media with staging by Debbie Lea and Shelley Lazzareschi)

Preparation

The actions you take and the decisions you make early on in the process determine your overall experience with your sale. You'll experience a smooth and profitable sale when we work together on these 5 important fundamentals:  

1. Addressing important home repairs 
2. Implementing low-cost/high-impact cosmetic updates 
3. Following the advice of our professional stager
4. Using professional photographers for all of your visual media
5. Pricing your home properly for your local market 

Customization

We're huge believers in

Experience has taught us that a successful sale is very often the result of 5 different experts coming together in support of the seller's goals. 

(Photo by Step Inside Media)

The 5 experts

The first two experts are the professional painter and the professional handyman. The painter and the handyman create value by eliminating common buyer objections, and by addressing a few low-cost/high-impact updates. It's amazing what new cabinet hardware, a few new light fixtures, and a fresh coat of the right paint can do for a home. Very often it's the simple updates like these that create tens of thousands of dollars of value for the client. 

The third expert is the professional stager. The stager shares her guidance with the painter and the

If you've been struggling during the first half of the year to find and buy the right home, we encourage you to stay positive and remain committed to your search. That's because now that we've made it through the frenzy of the spring home-buying season, the market is offering you a little more inventory, a little less competition, and a little more room to negotiate.  

Hang in there. While other buyers are getting ready for their summer vacations, your perfect opportunity could be waiting for you right around the corner...

(Photo by Step Inside Media with staging by Debbie Lea and Shelley Lazzareschi)

At Mad City Dream Homes, we have a clear set of philosophies when it comes to buyer representation and serving our buyer clients. Here's how the Mad City Dream Homes approach compares to the approach of a more traditional buyer agent.  

(Thank you Step Inside Media for this photo and for all of the photos that you produce for our clients.) 

Buyer agency contracts

• The traditional approach: The traditional approach requires you to commit to a long-term buyer agency agreement before the agent will assist you. 
• Our philosophy: We believe you should be able to "test-drive" our services before you decide to work with us, so we won't ever require you to sign a long-term contract. 

Teamwork

• The traditional approach: The traditional

A new construction home offers one of your best opportunities for buying in our low inventory market. With a new construction home, you get all of the latest features and finishes. Plus, there's the added benefit of less competition. Whether you're seeking a turnkey home or a custom-built home on the lot of your choice, Dane County has a few dozen neighborhoods for you to choose from. 

(Thank you Step Inside Media for your beautiful photography!) 

Here's our list of 60 emerging neighborhoods in Dane County: 

The properties linked below include new construction homes and buildable lots. You can also visit this page that's always up-to-date with the latest new construction listings. 

Belleville 

We're seeing some encouraging signs that condo selection is improving in the Madison area, thanks in part to the addition of several new developments across Dane County. A few of these newer developments include: 

• Besa Monona in Monona
• Calliope Cottages in Middleton
• Happy Place Condominiums on Madison's East Side
• Lacy Ridge Condominiums in Fitchburg
• The Ridge at Fox Hill in Deforest
• Wild Oak Condominiums in Stoughton 

If you're in the market for a new or newer condominium, please free to contact us for a helpful consultation. We'd love to help you. Or check out our guide to new construction condos below. 

Madison area condo prices continued to move higher in the month of April. Here's our latest update on the Dane County condo market. 

Dane County condo prices

The price per square foot increased from $210 in April of 2023 to $229 in April of 2024. That's a 9 percent increase year-over-year. Through the first 4 months of the year, the price per square foot is up 12 percent. 

MLS condo listings

New condo listings edged higher in the month of April, and are up by 15 percent through the first 4 months of the year. In the bigger picture, listing activity remains low compared to most other years this century. 

Accepted offers

A few more condos went under contract in the month of April, but were low compared to most other years dating

Buyer activity was strong in the month of April, as Dane County home prices continued to move higher. Here's our latest update on the Madison area single family home market. 

Dane County home prices 

The price per square foot increased from $227 in April of 2023 to $234 in April of 2024. That's a 3 percent increase year-over-year. Note the price per square foot is up 8 percent through the first four months of 2024. 

The median and average price were also higher in the month of April:

• The median price jumped from $444,900 in April of 2023 to $496,000 in April of 2024 -- an increase of 11 percent. 
• The average price moved from $509,239 in April of 2023 to $535,915 in April of 2024 -- an increase of 5 percent. 

New MLS listings

Most of the popular real estate websites have home valuation tools that can be interesting and fun to interact with. In the matter of a few seconds, we can find our home online, and see how our home's value is changing from month-to-month.  

But usually these online valuations are a gross approximation of the market, not a true reflection of it. 

Take this Madison area property, for instance. According to one popular website, this home's market value increased by almost $140,000 in a single day. This happened because the home was listed for sale on May 1st at a price that was much higher than the website's estimated value. So when the home hit the market, the website automatically updated its value based on the list price of the home. 

This is

We continue to be blown away by the work of Stephen Meyer and Phenomenal Carpet Care. Stephen is one of those rare people who approaches his work as a craft, someone who truly takes pride in his work. 

Here's one example from a recent client. 

If you're getting ready to sell your home, cleaning your carpets is a smart choice that always more than pays for itself. Visit phenomenalcarpetcare.com to get started. 

And a quick reminder: Please reach out to us whenever you need help finding reputable contractors for your home improvement projects. We're always happy to help you make the right connection.