This is a question we've been asking ourselves a lot over the last few years. And the answer we keep coming back to, time after time, is community.
As realtors, we are out in the field each day, serving our clients, meeting new people, and interacting with other business owners. We've come to realize that simply by doing our jobs each day we have the potential to exert a tremendous amount of influence in our community.
In the big picture, we believe we can use our influence to help thousands of neighbors and business owners invest in making Dane County a better place to live, work, and recreate. If we can accomplish this, then our influence will be far-reaching.
Our focus on community
Our focus on community continues to evolve, but we'd like to share with you some of the specific initiatives our team is working on right now:
First, we're hiring service-minded people.
We've learned great things happen when we collaborate to serve our clients and community. When we focus on serving others, our careers become so much more rewarding -- in ways that we never imagined possible.
We're donating our talents to local community service organizations.
As a salaried member of our team, Samantha Haas is donating her business and marketing skills to local non-profits. This initiative is off to an amazing start! What started off as an experiment, has quickly become central to our team's identity. Now, we can't imagine being a team without Sam and her incredible work.
We're donating to local non-profits through our team giving program.
Just recently we launched a team giving program which will raise several thousand dollars for local non-profits in 2021. As part of this program, Mad City Dream Homes is providing matching donations to community organizations who receive financial support from our team members.
We're raising awareness for local non-profit organizations.
Our marketing team regularly highlights local non-profits in our blog, newsletter, e-newsletter, and on social media. Each month we're promoting a new non-profit across all of our marketing channels.
We're buying local.
As much as possible, we're using our purchasing power to support local small businesses. We're relying heavily on local businesses to help us carry out our client gifting program and our client events.
We're using our Monroe Street space to host community events.
Our team is just getting started with this initiative and we're excited by its potential! In November, we'll be using our suite to host Lilada Gee and her Gallery Night exhibit with the Madison Museum of Contemporary Art.
We're collaborating with other business owners and raising awareness within our field.
We're meeting with other Madison area realtors and spreading the word online about the benefits of running a community-focused business. Soon, we'll be launching a newsletter for Dane County realtors in order to amplify our message. We're excited to be launching our newsletter and looking forward to meeting with many more business owners.
So, what do YOU stand for?
If this is a question that you've been contemplating, we would love to hear from you. We believe we all have so much more potential to positively influence our community, so we're always up for brainstorming ideas and exploring new possibilities.
In the meantime, have a look at some of the local organizations our agents and employees are supporting. Perhaps this list of non-profits will inspire you to embrace an initiative that's near and dear to your heart. If so, we encourage you to try something new, be open to where your journey leads you, and go for it.
This article is published courtesy of: Dan Miller, REALTOR Mad City Dream Homes & RE/MAX Preferred