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Fishing Expo Highlights Wisconsin's Natural Beauty and Sport

Posted by Laura Kocum Writer-Marketing on Friday, February 23rd, 2018 at 12:41pm.

Wisconsin is fortunate to have an abundance of lakes and rivers, and the Madison area is no exception. Any given day, you will find someone fishing on Lake Mendota, Monona or Waubesa. Whether it be huddled over a hole in the ice, or fly fishing in one of the area's many rivers, catching fish is a popular past-time.

This weekend, the Wisconsin Fishing Expo intends to celebrate the sport and offer some fun events for all ages. The expo will be at Alliant Energy Center beginning at  4 p.m. on Friday. Experts on everything from muskies, salmon, trout and panfish to kayaking, sonar and other techniques will be on hand to share their knowledge. A two-story exhibit hall (125,000 square feet) will offer a wide range of products designed to improve your tackle box, and your ultimate success fishing this year. Boats, fishing trips and guide information will also be prevalent parts of the exhibit hall.

For kids, there will be a number of activities designed to keep them interested and entertained. They can race minnows, "fish" for goodie bags, enjoy face painting, learn to cast, attend kid-focused workshops and more. And, they enjoy free admission.

In addition to the workshops and exhibit hall, visitors will enjoy the antique lure displays (bring your own for a free appraisal!). A gift shop and wildlife arts gallery will provide fishing-themed products, and help raise funds for local fishing projects and non-profit organizations.

The Wisconsin Fishing Expo attracts roughly 20,000 attendees each year. The event aims to celebrate fishing, encourage hobbies that bring people outdoors (and away from screens), and raise funds for fishing projects throughout the state. Proceeds from the event are used to improve the fishing opportunities throughout the state. 

Admission is $10 for adults. Kids 12 and under are free. There is a per-car parking fee, and this price is determined by Dane County. Stop in Friday between 4-9 p.m., Saturday between 9 a.m. and 7 p.m., or Sunday between 9 a.m. and 4 p.m.

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