Selling Tips

Selling Real Estate in Madison & South Central Wisconsin: Property Selling Tips

Found 278 blog entries about Selling Tips.

We'd like to pass along that we continue to receive excellent feedback from our clients about Gorilla Movers, Above Average Moving, and A1 Movers. They're easy to schedule and easy to work with -- and their crews take care of your precious cargo. 

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Last fall we met with our clients in Verona to discuss selling their "retreat in the woods" this spring. As we made our plans, we decided to shoot the exterior and aerial photos during the autumn season while the weather was favorable and the trees were still full of leaves. 

This turned out to be a great decision. 

The fall photos were a big reason why this listing attracted dozens of showings and 9 tremendous offers. And they’re a great example of why it pays to be proactive and meet with your realtor well before you need to sell. 

Planning for a successful sale

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Some people believe that you don't need to hire a professional in this market, that a house can basically sell itself. To a certain extent, this is true. You can place a sign in your yard, or you can sign up with a limited service broker, and your house can sell.  

But at what cost to you? Our feedback and research suggest that hiring a professional will bring more buyers to your sale, buyers who write cleaner offers and for higher prices. 

The good news for you is that it is a free market. You have a multitude of agents and models to choose from, and you get to choose the agent and the model that you feel are the best fit for you.

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Our review of the MLS home and condo database shows the average Dane County listing sold for .2 percent above the original list price in 2023, while our clients sold for 2.1 percent above the original list.

Mad City Dream Homes Sold to List Price  

Put another way, for the typical $450,000 listing, our sellers net more than $8,500 more toward their bottom line. This is more clear evidence that hiring a professional matters. How your agent prices, stages, markets and negotiates -- all of it matters. Contact us for more info. 

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One of the best ways we can be of service to you is to help you make good decisions. For example:

  • What repairs and updates should you address before selling your home? 

  • Should you enter the market right now or wait for the market to change? 

  • Which lender should you use to finance your purchase?

  • Should you write an offer on this property or keep searching for a better fit?  

Decisions like these often come with big consequences: Problems encountered versus problems avoided. Dollars spent versus dollars invested. And opportunities gained versus opportunities lost. For each decision you face, we're here to help you make the right call. 

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Our numbers from the South Central Wisconsin MLS database show 24% of all Dane County home and condo listings closed with cash offers in 2023, while our team's performance was 44%.

Mad City Dream Homes Cash Offers

It's more clear proof that the fundamentals -- the pricing, staging, marketing, and negotiation -- matter. Here's more info about our home-selling results. 

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We've run the numbers, and the answer might be a little surprising to you. Our data from the South Central Wisconsin MLS shows 39 percent of all Dane County home and condo listings received multiple offers in 2023. Within our team, 59 percent of all Mad City Dream Homes listings received competing offers. 

Time and time again, we continue to observe more competition leading to higher prices, cleaner offers, and a better return on investment for our clients. For more information, check out our 2023 home-selling results. 

Mad City Dream Homes Multiple Offers

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At Mad City Dream Homes we work with all kinds of clients, including people who have lived in their home for 30, 40 and sometimes even 50 years. For these clients, getting ready to sell can be an emotional and sometimes overwhelming experience. They have so many possessions and memories to sift through, and they need so much support.  

You may have someone in your life who needs special care as they get ready to sell. We want you to know we are well-prepared to serve them. We can flex our resources within our team to give them the support they need, including plenty of personal attention and hands-on help. 

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According to color consultant, Wendy Broadhead, trends are shifting right now. Here are some of Wendy's favorite splashes from the Benjamin Moore product line. 

Main wall colors

"Main wall colors are stepping further away from the cool grays and the bright whites. Warmer colors like OC-24 Winds Breath, OC-20 Pale Oak, 1548 Classic Gray, 1549 Balboa Mist are being selected." 

2024 Popular Color Balboa Mist

(Balboa Mist from Benjamin Moore -- photo from Benjamin Moore)

Bedrooms, offices and family rooms

"Slightly deeper shades are being used in spaces like bedrooms, offices and family rooms: AF-100 Pashmina, HC-81 Manchester Tan, HC-80 Bleeker Beige and 984 Stone Hearth." 

Benjamin Moore Pashmina

(Pashmina from Benjamin Moore -- photo from Benjamin Moore)

Accents, cabinets, and

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You don't need to substantially remodel your home in order to prepare for a successful sale. But you can create instant value by addressing the simple projects that eliminate common buyer objections. 

home improvement goals 

Here are a few common buyer objections that all come with simple fixes:

1) Dated wallpaper and paint colors

2) Dated light fixtures

3) Dated cabinet hardware 

4) Old bathroom mirrors and medicine cabinets

5) Soiled, worn, or dated flooring 

6) Old curtains and blinds 

7) Soiled and dirty siding 

8) Weeds and overgrown shrubs in the yard

Whether you plan to move in the near future or stay in your home for years to come, we're happy to help you with any type of home improvement project -- and refer you to reputable

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