When we create our customized marketing plan for you, our plan includes a specific recommendation for staging, too. As an example, the staging plan for the home below includes staging of the main level living spaces with furniture and artwork, plus virtual staging of the lower level family room. 

With this combo approach the home presents beautifully online and in-person, while keeping the staging costs manageable: 

Here's a room staged with furniture and artwork

(staging by Elle Maven Homes Staging, photo by Step Inside Media)

With a virtually staged room in the lower level 

(photo and virtual staging by Step Inside Media)

At Mad City Dream Homes, we invest in a staging budget for each home we sell.

We do this because staged

We're excited for Chris's new listing at 402 Burnt Sienna Drive -- one of our winter collaboration projects that's come to fruition with the assistance of other trusted professionals. The photo you see here was made possible by Winger Painting, Elle Maven Homes Staging, and Step Inside Media. 

There is no substitute for teamwork

At Mad City Dream Homes, we're huge believers in partnering with other professionals who work as a larger team to serve you. Our extended team includes contractors, stagers, photographers, lenders, title companies, insurance companies, home inspectors, house cleaners, moving companies, and more. 

Teaming up with trusted experts ensures we're able to flexibly address all of your individual needs in a timely and

Our sellers are loving our partnership with Elle Maven Homes, who is proving to be a tremendous resource for staging vacant properties. Elle Maven is an excellent choice for our clients who need furniture, artwork and accessories for a showcase listing and a "parade of homes" type of look. 

Our collaboration with Elle Maven is one of the many ways we customize our marketing according to the needs of each client. To receive a customized marketing plan for your own home, just reach out to your preferred Mad City Dream Homes realtor. It would be our pleasure to meet with you and offer you our honest, professional advice. 

Photo: staging by Elle Maven Homes with photography by PG Creatives.  

We're pleased to share that our Madison area home and condo sellers continue to fare very well this fall, with a few of our sellers under contract after receiving multiple offers. Even better, all of these properties are selling for above the list price. 

The keys to each sale? Smart pricing, professional staging/virtual staging, and customized marketing.

Call us to discuss your selling goals for the coming year. We'd love to help you prepare for a stress-free and successful sale. 

312 Schweitzer Drive received competing offers, listed by Austin Kempf, with photography and virtual staging by Step Inside Media

This is what one of our recent clients said to us after we had just completed staging her home. She said her house looked so good that she might just stay and enjoy her home rather than sell it. 

She was only joking, of course, but her reaction to her home's transformation was sincere. 

If you're thinking of selling your home, it pays to be proactive and consult with an expert well before you plan to move. So what questions do you have about preparing for your future sale? We're here to serve as your trusted advisors, in the months and years to come.  

Listing photo courtesy of Step Inside Media.

We love working with professionals who are clearly dedicated to their craft, and our clients are loving our new collaboration with Elle Maven Homes and PG Creatives Media. 

Here's an example of our most recent collaboration at 2127 Vintage Drive, with staging by Elle Maven and photography by PG Creatives.

Do you know a Madison area professional who you feel we should meet? Please reach out to us to make an introduction. We'd love to meet with your friend, learn more about their work, and explore a potential collaboration. 

At Mad City Dream Homes, we're huge believers in customizing our approach when you decide it's time to sell. 

We begin by helping you prep your home with the repairs and updates that will maximize your return on investment. Next, we carry out your individualized staging plan, so your home shines both in-person and online. Last but not least, we tailor our marketing to attract your target audience.

For each seller, each home, the plan is different. As an example, the plan for the home below includes professional photos taken at dusk.

Thank you PG Creatives for your beautiful listing photos. 

When you sell with our team, your plan will be unique, too. Call your Mad City Dream Homes realtor when you're ready for a consultation. You'll have

Imagine you and your realtor walking into a home that just hit the market.

You're greeted by a warm, open and inviting space. The paint is fresh. The colors pop. Natural light pours into the home. In the kitchen, all of the surfaces sparkle. The bathrooms sparkle, too, but with a soft and cozy feel. In the bedrooms, the beds are all perfectly made, the linens crisp. Everything is in order, everything in its place. 

Almost immediately you realize nearly everything about this home fits your needs. You see yourself laying down roots and making memories here -- and you're ready to write your offer.   

As your listing agents, this is the feeling we work to create for every buyer that walks in your door. It's why we invest so much time and effort

Congrats to our client, Logan, who received multiple offers this past weekend for his home in the county. Our team provided a professional market analysis, hands-on staging, a 3D tour, a custom floor plan, aerial photos, and a touch of virtual staging to make this listing top-notch. All with no extra fees for Logan.

Do you know someone who needs our help? 

Thank you Step Inside Media for your stellar photos and customer service. It is always a pleasure to partner with you.

Kudos to Lane and his client Margaret, for the multiple offers and quick contract on Margaret's sweet downtown condo. Lane's marketing plan included staging by Amber Kluge, who made sure Margaret's condo was looking sharp. Our condo sellers continue to reap the benefits of professional staging, which is now an absolute must as inventory rises and buyers have more condos to choose from. 

Thank you as always to Step Inside Media for your stellar listing photos.