by Laura Kocum
on Thursday, January 29th, 2015 at 6:10am.
Whether it’s the grace of a dance troupe, the beauty of an orchestra’s music filling the air, an innovative story told by a theater group or the complexity of local art, Madison enjoys a vibrant arts scene.
But did you know that this collection of artists and entertainers are improving the city’s economic health?
Overture Center for the Arts brings world-renown artists to Madison, contributing to the city’s entertainment prospects, and its bottom line. It’s estimated that $10 million dollars enters the city annually as a direct result of people attending Overture’s programs. “The city benefits from an artistic scene. It’s one reason people choose to live here. It gives employers another tool for recruiting employees, and adds the “creative class” to the Madison population,” says Rob Chappell, spokesman for Overture.
Chappell stresses that Overture’s programs are for everyone. From Kids in the Rotunda, to the Overture OnStage program for students, Overture strives to make the arts available to all ages and all incomes. But this doesn’t come without expense. Overture fundraises to support these programs, and to bring high quality arts and entertainment programs to Madison.
This Saturday, you can support the arts in Madison by attending Frostiball, an unforgettable evening at Overture Center for the Arts. The festivities begin at 8 p.m., and run to 11 p.m., with an After Party from 11 p.m. to 2 a.m., sponsored by Isthmus. Guests will enjoy cirque performers from Chicago’s Shore Circus, dance music from the band Platinum, and live music in Promenade Hall. Tickets include flowing champagne, beer, wine and hors d’oeuvres.
Tickets are $75 or $125, depending on if you’ll stay for the Isthmus After Party, featuring local DJ Nick Nice.
Frostiball is presented by Overture Center for the Arts in partnership with Downtown Madison, Inc. It is sure to be an entertaining evening, benefitting the arts.